Every day we come across a huge amount of information. In order not to go crazy with an overabundance of news, advertising, text, we have a so-called brain filter. It is always ready to let into the spotlight something original, but at the same time as simple as possible for perception. Videos with motion graphics by galera.agency work just like that. Video animation agency help businessmen to sell and get. But how does it work?
Users do not want to delve into it for a long time – they are waiting for an informative squeeze in the most accessible form. They want to quickly understand how to make a purchase, how to use a product, why and how prices go up.
Instructional videos on brand pages are of interest to 59% of users. Here motion graphics will be a great helper. A huge plus of animation is that it helps to embody any idea. It provides more possibilities than traditional videos – fantasy is not limited.
Engaging and retaining audiences are important challenges for brands, but all for one purpose. Sales. From time to time, brands prefer not to beat around the bush, but directly and openly devote new motion graphics to a new product.
People come to the Internet not only for benefits, but also for entertainment. According to statistics, most often YouTube is opened to find videos with practical advice (65%) and to watch something funny (57%). Most often, entertainment content is understood as something humorous, but it is quite possible to make fascinating graphics about the history of a brand or its customers.
By capturing and engaging viewers, animated video production helps spread the brand’s philosophy and culture. Even if the video is strictly about a product, it still carries the style of the brand.
Choose a suitable animation agency and enjoy the result.